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Video SEO: How to get 4 Times as Popular as Michael Jackson

Ever since the emergence of Universal Search video SEO has been in the focus of forward looking online marketers. Videos can potentially get millions of views and spread virally with ease. YouTube videos often show on the first page of Google results. More often than any other Universal Search results, be it images, maps or news [...]

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Video SEO: How to get 4 Times as Popular as Michael Jackson

Twitter Friday: Twitter Was Down for 2h and the World Stood Still

In the early hours of Thursday according to US Eastern Time our beloved Twitter was down. In a way the world stood still. I was also surprised by the outage in spite of frequent Twitter downtimes in recent months. Maybe it was surprising due to the fact that there was no “fail whale” sorry page [...]

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Twitter Friday: Twitter Was Down for 2h and the World Stood Still

Looking for Blogging Inspiration? How to Find Great Images on Flickr

Flickr has become increasingly popular as a very powerful tool for bloggers looking to brighten up their content. An attractive post, containing interesting images, often has a far greater likelihood of gaining attention from social media audiences, attracting natural links and more importantly actually being read in the first place! In this post, I’ve decided [...]

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Looking for Blogging Inspiration? How to Find Great Images on Flickr

Marketing to women on the World Wide Web

Females aged between 35 and 49 are the fastest-growing group within social networks and blogging sites, according to recent research by Neilson. So how can marketers ensure they are effectively selling to women? Image Credit: Freyja, Flickr Before I begin this post, let’s get a few things straight. I do not believe that women are completely different [...]

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Marketing to women on the World Wide Web

First SEOptimise Newsletter Sent Out – August 2009

In case you haven’t signed up for our monthly newsletter yet, our first ever one has just been sent out for August. You can view it online and sign-up here: © SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing!First SEOptimise Newsletter Sent Out – August 2009 Related posts:Signup for the New SEOptimise [...]

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First SEOptimise Newsletter Sent Out – August 2009

Twitter Friday: Twitter Redesign – Did you Notice it?

Twitter just redesigned its homepage? You probably read about it but did you notice any changes? Probably not unless you don’t use Twitter at all. The “revamped homepage” as some pundits put it can only be seen when you’re not logged in. I already wondered what strange marketing tactic this is when StumbleUpon has done that, relaunching [...]

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Twitter Friday: Twitter Redesign – Did you Notice it?

The 30 Free SEO Tools You Must Know

Recently a “101 free SEO Tools that don’t suck” list went popular on Sphinn. I love 101 items lists and I love free SEO tools especially if the tools “don’t suck”. While checking out the list I’ve encountered some tools I haven’t been using much or been familiar with at all. On the other hand [...]

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The 30 Free SEO Tools You Must Know

BingHoo? Recap of the Yahoo/Microsoft Search Agreement!

We don’t always cover search industry news as we’d rather not just repeat what the other blogs are saying. Today’s a bit different though, the story of Microsoft and Yahoo!’s new 10-year search agreement deal is massive news! Image credit: gnal In case you’ve managed to miss it, here’s the latest news from around the blogosphere: It’s Finally [...]

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BingHoo? Recap of the Yahoo/Microsoft Search Agreement!

Twitter Friday: Twitter Means Business

This week Twitter has officially embraced business users by providing a set of guidelines for proper and profitable business use of its service. It’s called Twitter 101 for Business. Most of us marketers knew already that Twitter is business friendly in stark contrast to many other social sites that are either staunchly anti-business (Digg e.g.) [...]

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Twitter Friday: Twitter Means Business

How to Get 5000+ Subscribers for Your Boring (SEO) Blog

Today the official Feedburner subscribers count says that the SEOptimise blog has reached 5001 subscribers. In spite of the recent addition of Friendfeed subscribers to this statistic it’s still an impressive number. When I joined SEOptimise as a blog writer roughly 14 months ago the blog had around 1000 subscribers. Even without the FriendFeed subscribers we [...]

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How to Get 5000+ Subscribers for Your Boring (SEO) Blog

United Airlines Lose Millions following YouTube Complaint Song!

There was a great story on BBC Breakfast News this morning about how social media can seriously damage a brand. In this case a single YouTube video complaint about a bad experience with United Airlines has contributed towards United Airlines share price dropping by 10% and costing shareholders a reported $180 million! “Meanwhile, within four [...]

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United Airlines Lose Millions following YouTube Complaint Song!

Google displaying images alongside Google Maps OneBox listings

I just spotted this while performing a search for location names in Google UK. It seems to be something Google are testing at the moment to display images alongside a Google Maps listing for organic queries on location names. I’ve noticed it for quite a few searches so far: Oxford London New York Sydney There’s just a few, I quite like [...]

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Google displaying images alongside Google Maps OneBox listings

9 GTD Tips to Improve SEM Time-Management & Productivity

One of the key areas I’ve been trying to improve recently is my own time-management and productivity. In search engine marketing (SEM) it’s very common to have a wide-range of tasks and projects on-the-go simultaneously. Personally, I don’t have a project/account management background, but it is something I’ve been very keen on improving. And a [...]

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9 GTD Tips to Improve SEM Time-Management & Productivity

Signup for the New SEOptimise Monthly Newsletter

We are delighted to launch our new monthly SEOptimise newsletter. We aim to pack this full of all the latest search engine marketing articles, tip and tricks, company news and much more! To sign-up just enter your details below (please click through if reading via RSS/email): We’ve even got a sneak preview for those who want [...]

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Signup for the New SEOptimise Monthly Newsletter

Twitter Friday: TechCrunch Twitter Hacked Scandal – SEO?

“He who is without sin among you, let him throw the first stone.” I admit reading or rather scanning the “confidential” Twitter documents obtained by Techcrunch from a hacker and published in excerpts. Of course I was curious. On the other hand: Was this whole Techcrunch Twitter hacked scandal worth it? Are we wiser now? Has humanity [...]

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Twitter Friday: TechCrunch Twitter Hacked Scandal – SEO?

5 Reasons SearchWiki SEO Makes Sense Now

When Google introduced SearchWiki functionality more than half a year ago there was a big uproar. Afterwards SearchWiki has been seemingly forgotten like many of Google’s experimental features that never get really popular and then one day disappear again. The ability to vote or move search results up and down as well as comment them has [...]

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5 Reasons SearchWiki SEO Makes Sense Now

Twitter Friday: 4 Ways to Find out who Tweets about Your Blog or Site

We’re used from social media sites that we can look up quickly how well we perform on them. Whether it’s a front page like on Delicious and Sphinn or a review page like on StumbleUpon, it takes just a look at a page or two to find out. With Twitter it gets a little tricky. [...]

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Twitter Friday: 4 Ways to Find out who Tweets about Your Blog or Site

33 Mobile SEO & Mobile Analytics Resources

Did you know that there is a whole mobile SEO and mobile Analytics industry on top or underneath the SEO and web analytics offerings we already got used to? I didn’t until this week. I underestimated the mobile Internet and it’s search by and large. I read about the iPhone impact on mobile Internet usage [...]

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33 Mobile SEO & Mobile Analytics Resources

Twitter Friday: hashtag Marketing vs Spam vs Censorship

Due to server problems we could not publish the Twitter Friday column last week. Now we’re back up. So here it is. Sorry for the inconvenience. Some #moonfruit anybody? Yesterday’s no name is today’s superstar when it comes to effective so called “hashtag” Twitter marketing. It’s goal is to make it to the Twitter.com homepage popular [...]

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Twitter Friday: hashtag Marketing vs Spam vs Censorship

56 Local SEO & Search Resources for Business

Update July, 3rd 2009: Added 12 local SEO & search resources suggested by readers in the comment section and on Sphinn + some newly researched links. The most obvious trend when it comes to SEO is “going local”. Ever since Google introduced Google Maps and Local Business Center and later added local search results to Universal [...]

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56 Local SEO & Search Resources for Business